Singles for Christ

Australia


Client

Singles for Christ Australia - A national Catholic community

Role

Branding, Graphic Design, Print Design

Deliverables

Logo, Social Media Marketing Collateral, Conference booklet


 

The goal of this project is to promote a national Catholic conference to diverse Singles for Christ groups (or chapters) all across Australia.

 

 
[SFC]---Social-Media.jpg
 

 

Social Network Campaign

The main challenge of promoting this national conference was how to appeal to both Filipinos and Australians (or westernised Filipinos). As these two groups are culturally diverse, I decided to opt for the “photography and typography style” found in many social networks.

This style focuses on different typefaces with a photographic background. It is visually aesthetic with a broad appeal.

The promotional material, along with the efforts of the event team, resulted in around 120 attendees--higher than average.